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We Are Pinball #12 "Hangin' with Cale!"

PodcastAnalysis updated yesterday1 hr 24 min listenBy WAP
From the creator

Very special episode of WAP today with legendary cool guy Cale Hernandez! He's the bearded part of the power duo along with Rachel Bess running the Electric Bat arcade in Tempe and Flagstaff...

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Highlights

  • Pro, Premium, and LE versions of the same game earn essentially identical revenue on location
  • Jersey Jack only sold 140-150 Standard Edition Guns N' Roses machines, which doesn't move the needle for their business
  • Stern sells approximately 30% of inventory to operators vs JJP at roughly 5%
  • Jersey Jack contacted Electric Bat about increasing their street presence and considered a 'Stern Army' equivalent strategy
  • Electric Bat can pay off a Pro machine in 3 months, Premium in 5-7 months, but has not paid off any Jersey Jack machines
  • Avatar's code has excessive light indication making it confusing for casual players - all lights lit before ball launch
  • Stern has superior flipper feel compared to all other manufacturers due to lower latency
  • Avatar has fewer multiball sequences than previous Jersey Jack games

Notable quotes

“you do not you don't you don't make any more money whether it's a pro a premium or an le”
Cale Hernandez
“they only sold around 140 or 150 of them, which I don't think moves the needle for them”
Cale Hernandez
“This is going to be a bit harsh, but I'm going to say it anyway... the guy or the team that codes these games, they need a new team. I mean, they destroy everything by this.”
Don
“When people place them on location, we have our numbers... when they hear the price, $15,000 for Elton John, people are like, are you kidding?”
“if a Jersey Jack is in your house and you have time and it's on free play, you can learn these games. But... you should be able to walk up to a game, hit start, and just get it”
Cale Hernandez
“What really sells these things is people getting their hands on them.”
Cale Hernandez
“I think this is the best machine Jersey Jack has ever made... I think this thing is going to make more money than any other Jersey Jack”
Cale Hernandez
“It's like an action movie that's just all action all the time, and it doesn't give you a break... that creates fatigue.”
Cale Hernandez
“I could sit there on Iron Maiden and... play five games in a row, rapid fire... Whereas with Avatar, it's like, let's settle in. Let's start making these shots.”
Cale Hernandez

Entities

  • Game Room Goodies· company
  • Jersey Jack Pinball· company
  • Marco Specialties· company
  • Stern Pinball· company
  • ZapCon· event
  • Avatar· game
  • Godzilla· game
  • Guns N' Roses Not In This Lifetime (Standard Edition)· game
  • Iron Maiden· game
  • Pirates of the Caribbean· game
  • Willy Wonka· game
  • X-Men· game
  • Electric Bat Arcade· organization
  • Yucca Taproom· organization
  • Cale Hernandez· person
  • Don· person
  • Jengiz· person
  • John Schappel· person
  • Mark· person
  • Rachel Bess· person

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