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Tim Sexton
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Can you buy a brand new pinball machine for less than $1000?

VideoAnalysis updated 3d ago

Can you buy a brand new pinball machine for less than $1000?

From the creator

Wonderland Amusements has launched a Kickstarter Campaign with the aim to deliver a brand new pinball machine for less than $1000. They plan to do this by building a machine that is 20% smaller than...

Highlights

  • Alice Goes to Wonderland is approximately 80% the size of a full commercial pinball machine with a 22mm ball (vs. standard 27mm)
  • Arcade OneUp has produced over 4 million home arcade games across 130 unique SKUs
  • The campaign was fully funded by April 10th with 620+ backers raising over $600,000
  • Early bird tier was $799 (20% off $1,000 MSRP) and sold out after 100 units
  • The machine suffered LCD display damage during transit to Pinball Expo, causing some backers to request refunds due to inability to see game code in action
  • Stern's cheapest home pinball option is Jurassic Park at Costco for $5,000
  • HomePin's Thunderbirds and Blues Brothers machines cost $4,500-$4,600 including shipping
  • Sexton believes it is not economically feasible to manufacture a playable mechanical pinball machine at $800-$1,000 retail, even at 80% scale

Notable quotes

I strongly doubt as someone who's quite familiar with manufacturing pinball machines that this is really going to be profitable for this company at $1,000.
Tim Sexton
Can you sell a sub $1,000 pinball machine? Sure, you can sell whatever you want at whatever price you want if you're willing to take a loss on it.
Tim Sexton
There's just so much space between the $4,500, $5,000 price point and the $800 price point that it just does not seem realistic to me to deliver a pinball like physical gameplay experience even at 80% size at that $800 price point.
Tim Sexton
Yes, the code is real. Here's an influencer video.
Wonderland Amusements (campaign update)
All those things you add up just like the little bits of time, labor, cost, and all those parts. it very very quickly starts to add up because you don't have the advantage of scale necessarily when you're doing things assembly like this on like a small run of 600 games.
Tim Sexton
If you're going to make everything smaller. Also, if you're really attempting to get the cost down, you would need to redesign everything.
Tim Sexton
The implication in that promise there is that either the existing pinball companies are ripping you off in some way or they're just stupid and unable to get their cost down low enough.
Tim Sexton
A pinball machine costs $7,000, $8,000, $10,000 because it costs $7,000 8,000 $10,000.
Tim Sexton
So far you've bought a Kickstarter pledge for a potential pinball machine that should be delivered in 12 months.
Tim Sexton
200 backer spots filled, 200k raised is honestly not a lot of money. How many salaries could you pay for a year on 200k? Not too many.
Tim Sexton

Entities

  • Arcade OneUp· company
  • HomePin· company
  • Stern Pinball· company
  • ThinkUp· company
  • Wonderland Amusements· company
  • Zizzle· company
  • Pinball Expo· event
  • Alice Goes to Wonderland· game
  • Blues Brothers (HomePin)· game
  • Jurassic Park (Stern)· game
  • Thunderbirds (HomePin)· game
  • Jerry· person
  • Tim Sexton· person
Tim SextonVideo5mo ago

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